The GutCheck Team

Our Leadership Team

Matt Warta

Chief Executive Officer

Matt has been a mainstay in the entrepreneurial community over the past 15 years co-founding 2 companies and funding dozens of others as a venture capitalist.

Hull McKinnon

Chief Financial Officer

Hull has 25 years of experience in finance as an inside operator, venture investor, and board member in a host of high growth companies; operationally leading companies, directing investments and managing complex financial operations.

Renee Smith

Chief Research Officer

Renee has 25+ years experience conducting research into why people do what they do — first as a journalist, then as an academic, and for the last 15 years as a market research professional. Most recently, Renee worked on innovation and re-inventing research solutions as Chief Research Officer at Kantar.

Jessica Gaedeke

EVP of Sales

Jess has more than 15 years of market research and sales experience, with a specific emphasis on consultative selling and developing commercial talent. Having previously worked in the consumer packaged goods, technology, and services verticals, she is focused on growing GutCheck’s client base and further expanding its market position.

Brian Harmon
EVP of Client Service and Delivery
With two decades of market research industry experience, Brian has consulted dozens of Fortune 100 businesses across a wide range of industries over the course of his career. He is committed to building exceptional relationships with every one of GutCheck’s clients and delivering insights they can rely on to better understand and appeal to their audience.

Candace Dale

VP of Business Operations & Strategy

Candace brings GutCheck 10 years of consulting experience focused on improving operations to drive customer experience. Bringing together cross-functional teams energizes her on a daily basis.

Our Board of Directors

Robert Rinek

David Toth

Joe Zell

Jeff Hinck

Rob Wengel

Martha Tracey

Matt Warta

Want to join the team? Check out our career opportunities.