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Resources
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Supporting Growth Through Innovation in a Zero-Based Budgeting World
Executive-Summary
Women’s Perceptions of Beer and Its Advertising
Executive-Summary
Natural Personal Care Products Executive Summary
Executive-Summary
Pow Snx Bar Pricing Evaluator™ – Monadic
Executive-Summary
Vacation Rental App Exploration
Executive-Summary
Smart Scale Pricing Evaluator™ – Van Westerndorp
Webinar
Best Practices for New Product Development: From Early-Stage Concepts to In-Market Success
eGuide
How to Test Creative Stimuli Effectively
Executive-Summary
Good 4 U Snacks Competitive Checkpoint™
Case Study
How a Premium Baby Gear Brand Quickly Assessed the Competitive Landscape to Optimize New Product Development
Case Study
How One Consumer Goods Manufacturer Used an Agile Attitudes & Usage™ Study to Understand an International Target Audience
Video
Competitive Checkpoint™️️
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