March 13, 2017

Good 4 U Snacks Competitive Checkpoint™

Good 4 U Snacks granola bar

Competitive Checkpoint is a quantitative research solution that helps you understand whether or not your concepts will be successful against the products you’re actually competing against in-market. It enables you to evaluate your products head to head against competitors using key metrics that are relevant to your product category.

Download the full report to find out

  • How Good 4 U Snacks new product concepts stack up against in-market competitors
  • The key drivers for in-store purchase decisions and which drivers are most critical for Good 4 U to focus on improving
  • How Good 4 U Snacks compares directly to the market leader and a heat map displaying likes and dislikes for each concept

Download Executive Summary