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Break Down Barriers to Innovate for Sustainable Growth

Successful product launches have one thing in common: consumer understanding. But the majority of product…
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Executive-Summary

Pow Snx Bar Pricing Evaluator™ – Monadic

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Executive-Summary

Smart Scale Pricing Evaluator™ – Van Westerndorp

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Best Practices for New Product Development: From Early-Stage Concepts to In-Market Success

Baby gear brand case study
Case Study

How a Baby Brand Quickly Assessed their Competitive Landscape

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Case Study

How a CPG Manufacturer Gained a Better Understanding of an International Audience

Executive-Summary

Smart Home Exploration

Executive-Summary

Quick Service Restaurant Attributes Quant Exploration

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Case Study

How InterContinental Hotels Group Optimized their Online Booking

Executive-Summary

Craft Beer Agile Attitudes & Usage™

Webinar

Focus for Speed: How Industry Leaders Apply Agile to Market Research

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eGuide

How to Use Projective Techniques Effectively

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Case Study

How Papa Murphy’s Used Agile Research to Prioritize Gourmet Pizza Concepts and Appeal to New Customers